WE SEE AR/VR AS A DRIVING FORCE for the credible growth of the gaming industry. In this HEC, we aim to strengthen the opportunities and value creation of the Finnish gaming industry in the rapidly expanding VR/AR markets*. The growing
expertise in VR/AR technologies will also be extended for the Finnish industry, health and wellbeing sectors.
OAMK, VTT AND UNIVERSITY OF OULU IN COLLABORATION WITH PRIVATE BUSINESSES ARE TARGETING
to identify potential new and emerging business segments (industry & health) enabled by AR/VR within (serious) game industry
to facilitate joint ideation sessions with selected anchor companies from ideas to project plans and
to pre-market sales preparation and form innovation hub (SIG) with strong players for fostering growth
*By 2025 USD80-182 Bn World Market (VR and the Next Killer App, 4/2016. SuperData Research)
Contact: Project Manager Kimmo Paajanen ()